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  • Blog Archive

    • Heart Framework

    Why should you use this template? Developed by the user experience team at Google, the HEART Framework is a set of metrics that lets you evaluate the quality of user experience a product delivers. It stands for Happiness, Engagement, Adoption, Retention, and Task Success—each representing a different facet of...

    Read the Article →
    Blog

    Elevate Your Digital Product Testing Game with Helio and the AFTER Framework

    Hello, digital innovators and product development nerds! 👨‍💻🚀 Diving into the digital product testing pool can be a thrill and…
    Blog

    Unraveling Buyer Intent: Your Key to Understanding Customers’ Purchase Decisions

    Figuring out what makes a potential customer tick is the holy grail of marketing. As businesses, we’re on a constant…
    Blog

    Converting Clicks to Customers: Testing Landing Pages vs Websites

    Hey there, digital trailblazers! Let’s talk about your online presence — whether you’re a seasoned marketer, a small business owner,…
    Blog

    Test Your Landing Page With Our Landing Page Optimization Services

    A well-optimized landing page is key to boosting conversions, driving sales, and providing a stellar user experience. However, achieving the…
    Blog

    Optimize Your Homepage Design: Boost Engagement with Effective ‘Now You Can…’ Headlines

    “Don’t make me think.” This bit of wisdom encapsulates the ideal user experience on any website, particularly on the homepage…
    Blog

    Keep Them Clicking: High Bounce Rate Testing Techniques to Convert One-Time Visitors into Repeat Users

    Have you ever wondered why visitors land on your site only to leave without clicking through to another page? That’s…
    Blog

    Crafting an Effective Customer Onboarding Strategy: Ensuring Your Homepage Hits the Mark

    First impressions are more critical than ever for your online presence, and for businesses looking to thrive, the journey begins…
    Blog

    The Continuous User Research Playbook: Your Path to Unbeatable User Experiences

    Have you ever wondered how the digital products you can’t live without got to be so… indispensable? The secret isn’t…
    Blog

    From Chaos to Clarity: The Organizational Keys to Unlocking Continuous Research Benefits

    “If you can get 1% better each day for one year, you’ll end up 37 times better by the time…
    Blog

    Unlocking the Secrets of a Successful Homepage Content Strategy with Rapid Testing

    Designing a homepage is like drawing a treasure map, each element guiding users on an exciting adventure. It’s the first…

    Build something your buyers truly want