Reach 1,000,000 participants by targeting specific segments
Build your customer database, screeners, and survey emails
Capture survey participants from your website or web app
Test concepts, tree tests, card sorts, prototypes, and videos
Collect user feedback in minutes using survey questions
Validate user interactions with Figma prototypes
Sync your Figma files to create visual surveys with your team
Approve and comment on surveys before sending out
Ask open-ended questions and follow up with participants
Analyze your surveys and tests realtime with powerful filters
Filter by data by questions, demographics or response time
Store, organize, share, and collaborate on your findings
Articles on market research, product discovery, and design
Research techniques, testing tools, and UX design methods
Pre-made templates to start your UX, market and product research
Close the Customer Gap, a biweekly research newsletter.
Helio support and app documentation
Findings and best practices for using research to get in front of business decisions.
Your advocate will be available weekly to run tests and synthesize your results.
Run tests and surface data findings each week that support your projects.
Your product design team designs, tests, and learns with your organization.
Progressive Design is a system to solve business problems, not just design ones. This guide does a deep dive into how you can use Progressive Design in an iterative design process.
Gravity Scores gauge the responses from a test audience on the usability of your designs. This guide is a step-by-step on using the method with practical examples.
Use your ideal audience to improve your marketing, products, and sales. Refine participant segments to collect reactions to your products, e-commerce website, or web application.
Engage with an audience of your own! This guide will walk you through the process of creating a custom list of participants in Helio and getting them to share their thoughts with your team.
Happiness, Engagement, Adoption, Retention, and Task Success.
Get a jump start on test creation with our templates. We put together an amazing collection of tests to speed up your workflow, everything from concept testing to collecting shopping insights.
The positive impact that design and user research can have in your organization is immense. It’s no secret that companies with a design focus outperform the market. But while most people realize that design is important, few realize that, in many organizations, it’s sick.
Whether you’ve got a completed video 2 hours away from upload or concepts for an explainer video, video testing is a valuable place to start a feedback loop with your audience.
Consumers are fickle. They have wants, dreams, and desires that change all the time. But it doesn't have to be a mystery. Our 13 article Consumer Psychology Guide allows you to merge minds with consumers. Understand their preferences, customs, and habits with these psychological triggers.
Traditional usability tests are slow and require you to interpret qualitative feedback. Sharing insights with your team is difficult because you have to decode how users perform tasks.
But it doesn’t have to be that way, and this is where the Interaction Matrix can kick this work into warp speed.
Stay up to date on the evolving language of advocacy and design with Helio Definitions, our glossary of advocacy industry terminology, topics, and concepts.
That’s what any theme park does best: give you an end-to-end experience with a brand. That you can taste, touch, and smell.
A brand experience aspires to that level of intimacy. That’s why we’ve put together this Brand Experience Guide.
Here are all the tools and information you’ll need to manage, strategize, and measure all aspects of your brand experience.
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