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Industry Professionals Audience

Human Resources Industry 


Audience Description

Participants who work within the human resources industry oversee human resource management, including labor law and employment standards compliance, interviewing, administration of employee benefits, organization of employee files with required documents for future reference, and some aspects of recruitment (also known as talent acquisition) and employee offboarding. They act as a link between the management and the workforce of a company.

Human resources industry encompasses various sectors of the business from developing, reinforcing, and changing the culture of an organization.  Participants in the HR industry are highly sought after as they are a vital part of employee satisfaction.

Interesting Participant Qualities

We surveyed our audience of human resources industry participants to understand what their job requires now and how it could impact others in the future.

43% of participants in the human resources industry have considered a career change since 2020 (significantly less than other industries).

Human Resources Panelist Quotes

“While I have not considered a career change, I have considered a job change. Now more than ever, companies need our help in bridging formal policies with employees desire to feel valued, heard, and navigate complexities of policy”

“HR now more than ever is expected to perform miracles while receiving no support of their own.”

“I do not like the human resources field. I enjoy the paperwork side of things, but I don’t like dealing with workman’s comp, insurance, and firing people.”

“Because I feel good at work and I can even work from home whenever I want. I like what I do (app development) for a human resources company, so the products I develop are used for people in order to get jobs and improve their abilities.”

Common Human Resources Industry Roles

This audience is made up of participants who hold job titles and roles in the human resources industry. Each of these professionals can be targeted individually, or roles can be combined to create larger audiences.

  • Vice president of human resources or chief human resources officer (CHRO) – Vice president of human resources or chief human resources officer (CHRO) is in charge of establishing, enforcing, and assessing human resources policies, procedures, and best practices. They’ll require a range of talents, from analytical to technical to sympathetic, to accomplish this.
  • Chief diversity officer – Chief diversity officer is the company’s key person for diversity and inclusion efforts. This implies they are in charge of planning, directing, and maximizing all initiatives aimed at making the workplace a more equal and fair place for all employees.
  • HR director – HR directors are tasked with overseeing HR systems, handling employee relations, ensuring compliance with regulations, managing budgets, assessing staffing needs, hiring employees, designing training programs, and developing compensation plans.
  • Director of recruiting – Director of recruiting organize the hiring process for new staff. Develop new recruiting and recruitment tactics, network with other recruitment specialists, and construct talent pipelines from universities or other sources, such as incubators, as part of your roles and responsibilities.
  • HR or recruiting manager – HR or recruiting manager works in collaboration with recruiters to oversee the sourcing, interviewing, and employment of personnel. As a recruiting manager, you’ll ensure that the team’s recruiting strategies are up to date and assist them in implementing new ones.
  • Compensation and benefits manager – Compensation and benefits manager Compensation and benefits managers examine data on wages, salaries, and benefit costs, as well as appraise and design programs that are best suited to a firm and its personnel.
  • Human resource information specialist (HRIS) – Human resource information specialist (HRIS) recruits, screens, and interviews job candidates, as well as places newly hired employees in positions. They also may handle compensation and benefits, training, and employee relations. Human resources specialists are mostly employed in offices.
  • Recruiter – Applications are screened and competent individuals are chosen by a recruiter. Interviews are scheduled, and the production of interview questions and other hiring and selection materials is overseen. Attends and conducts interviews with managers, directors, and other stakeholders to assist with the interview process.