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Industry Professionals Audience

Non-profit Organization Management  Industry


Audience Description

Participants who work in a role at a company in the non-profit organization management industry. Participants in this industry will likely be skilled in fund-raising, copywriting, public relations, and promoting ethical causes.

The non-profit organization management industry comprises various fields related to charitable causes, philanthropy, social welfare, quality of life initiatives, and the advancement of public interest. A nonprofit organization’s mission is to raise finances for a cause or to provide services to a community or group. Nonprofit management’s main responsibility is to monitor the mechanisms that propel an organization toward its noble goals.

Interesting Participant Qualities

We surveyed our audience of non-profit management industry participants to understand what their job requires now and how it could impact others in the future.

70% of participants in the non-profit management industry volunteer at least part of their time to non-profit organizations.

Non-Profit Management Panelist Quotes

“The hope that our clients experience. Most of them are homeless and all of them are nearly destitute. It means the world to them that someone cares enough to offer them a meal and actually talk to them. We can’t give them a lot of hope, but it seems to be enough to get them through today.”

“That we help to change the world, one cat at a time 🙂 As a person that can’t work a ‘proper job’ and is on disability, it gives my life purpose.”

“For me the money we raise goes to help homeless teenagers, and at risk youth. Seeing the looks on the faces of those we help.”

“I get to give back to the community that gave back to me and it feels great to have had such an opportunity I would also like to share what the organization has done for me and push it towards others.”

Common Non-Profit Management Industry Roles

This audience is made up of participants who hold job titles and roles in the non-profit management industry. Each of these professionals can be targeted individually, or roles can be combined to create larger audiences.

  • Advocacy director – responsible for lobbying for the organization’s interests. It entails pitching proposals to businesses or government agencies in the hopes of enacting changes that will assist the nonprofit to fulfill its objective.
  • Grant writer – in charge of writing financing proposals. This covers the standard foundations, trusts, and government applications. Although copywriting is a must for this position, the grant writer frequently collaborates with the development director to create material. They both help the nonprofit fulfill its annual financial objectives.
  • Outreach coordinator – brings the organization closer to a wide audience. They accomplish this with events, volunteer recruitment, and generally encouraging people to get excited about the projects. They work hard to increase community interest and raise awareness.
  • Board member – manages the governance of the organization, aids relations with the sponsors of the organization, makes financial decisions, helps to improve the  nonprofit’s chances of success by offering unique skills and network opportunities.
  • Development director – frequently collaborates closely with grant writers. Their primary responsibility is to complete funding applications and donation claims. They will be able to get the necessary funds for their annual financial goals this way. These positions would normally fall under the marketing/public relations area in a typical corporate career.
  • Director of philanthropy – oversees all charitable giving for the company. This position assists in carrying out the mission statement and guiding the organization toward its altruistic objectives. Budgeting, nurturing contributors, devising outreach methods, and other fundraising operations are all responsibilities of the nonprofit director of philanthropy.
  • Volunteer director – the many moving pieces of a volunteer force are managed by a volunteer coordinator, whose responsibilities include hiring, recruiting, placing, managing, and training volunteers.
  • Member services representative – answering and directing phone calls, aiding with membership-related issues, addressing complaints, and processing transactions are all responsibilities of the member service representative. Customer service skills and a desire to work with people are required for success in this role.
  • Communications manager – collaborates closely with internal teams to create emails, social media, and increase interest in the firm. A communications manager differs from an outreach manager in that he or she uses inside information to disseminate the word. The outreach, on the other hand, seeks assistance from people or businesses outside the organization.