MaxDiff

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Get extreme with your audience

 

MaxDiff gives you a look at what works and doesn’t work with your ideas among an audience. Understand the extremes of how your audience feels about your creative work.

Identify both ends of the spectrum

 

Discover which concepts or features fall on the ends of a spectrum for your audience. Gauge which options on your list are falling out of favor with your audience.

Build a survey

Create surveys using questions and assets as building blocks with infinite possibilities.

Learn about survey creation
 

Need an Audience?

Start running tests and surveys immediately with our ready-made consumer and business audiences.

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Build something your users truly want